Imaginative self-portrait photographer Flora Borsi is no stranger to the X System, and was one of the first photographers to try out the next generation X1D II 50C. Flora decided to put the camera to work capturing a wide spectrum of colours, dressing herself in melting ice cream, gooey lettuce, vibrant roses, and splattered blue paint.
The X1D II 50C is very fast, both in terms of continuous shooting mode and system start. The menu navigation's user interface is extended with useful, additional sub-menus. I especially liked the opportunity to shoot with interval capturing mode, where I could select how many images I wanted to take with self-timer, setting the time between each take. I love the big screen with high a resolution. The preview images were a lot clearer and bigger, therefore making it easier to spot any mistakes.
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RICH COLOUR DEPTH
I wanted to capture the strongest profile of Hasselblad, which is color and detail. Even though it has the same sensor, somehow, I noticed that the color-grades and color depth is more developed, so I wanted to play with the viewer's imagination. I want to inspire people to create something unordinary, otherworldly – so I was thinking in the same way while creating my images.
SHARP DETAILS FROM THE FIRST SHOT
The X1D II was amazing to work with when it comes to details, colours and resolution. Even with 50MP, I could easily enlarge it to 1,5 or 2 meters when it comes to printing. The details are so rich that I couldn't complain or compare it to other cameras. The details don’t come from post production sharpening; they're really sharp from the start!
TAKING A PHOTO IN ONE TAP
I was working mostly with Phocus Mobile on my iPad. To adjust autofocus through Phocus is a precious function since I'm doing self-portraits and sometimes, I don't have time for metering distance. Just one tap and the image is captured – how amazing is that?
I felt really inspired to create. I knew that the final result was going to be technically perfect and this is exactly what I need – I didn't have to worry. The style of the camera is also very inspiring. When I was looking at this camera, I felt like I wanted to do all of my projects (which have been in my sketchbook for years) immediately. The X1D II is just beautiful and smart – everything I need in a camera. Cameras are tools and should help artists to manifest their ideas. I think the Hasselblad X1D II totally made this possible, without any doubt.
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THE EARTH AWAKENS
Photographer Ottavio Giannella flies with his X1D II 50C from Italy to Frankfurt and then on to Keflavík Airport in Iceland. He makes a 40-minute drive to the valley of the Reykjavík peninsula and a two-hour walk to his destination, the Fagradalsfjall eruption site.
Books, Boxes, and Museums - Exhibits Reconstructed
On the 15th of October, Dayanita Singh was presented with the 2022 Hasselblad Award by the Hasselblad Foundation. Often referred to as "the Nobel Prize" in photography, the Hasselblad Award celebrates one artist's pioneering achievements in the photographic arts and their impact on the next generation of photographers. The Hasselblad Foundation highlights Singh's unique archival work, that not only documents the lives of archives but brings about a new way to interact and experience the art of photography.
Pausing New York With the X2D
Every photographer knows about the Hasselblad brand, whether they're an amateur, enthusiast, or professional because the history of photography is on the shoulders of Hasselblad. For me, it's an investment in my career, to move to the next level. It's always important to have the right tools in the right moments to make great photographs.
Iceland in Mesmerising 100MP Detail
For me as a photographer, the X2D is what a Stradivarius violin might be for a violinist. It's the ultimate camera.
Magical Realism With The X2D
The X2D is like a camera for painters. The pictures have the taste and technical background of a painting. I almost couldn't differentiate the two because it's just so perfect. This camera produces all the data I could ever use to convey the tales I want to tell with my pictures.
Discovering his new home of Doha, Qatar through the lens of street photography, Heath Holden explored the older and more traditional neighborhoods of the historical city.