907X 50C

OUR LEGACY, YOUR FUTURE

With the CFV II 50C digital back and the 907X camera body, Hasselblad’s photographic history is connected in one system. Bridge the past and the present with the modernized CFV II 50C attached to a classic Hasselblad V System camera. Merge the CFV II 50C with the 907X to create a whole new combination that enables shooting with a variety of Hasselblad optics, ranging from the V System to our modern XCD Lenses, XCD 45 pictured above sold separately.

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907X

Hasselblad’s smallest medium format camera body ever weighing in at only 200g, the 907X is extremely thin, lightweight and built to smoothly combine with the CFV II 50C, creating the highly compact 907X 50C digital mirrorless medium format camera. Connecting the 907X with the CFV II 50C enables shooting with a wide range of Hasselblad optics, including all XCD Lenses and all HC/HCD, V System and XPan Lenses via adapters.

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CFV II 50C

The refreshed CFV II 50C digital back features a brilliant 50-megapixel CMOS medium format sensor, individually calibrated for optimal performance, with outstanding colour depth, a huge dynamic range of 14 stops and the ability to capture full size in-camera JPEG images. Hasselblad Natural Colour Solution technology is integrated into the camera’s system, delivering superb, true-to-life tones that match what the human eye sees. Ergonomically enhanced from the previous model, the CFV II 50C now has a touch and tilt rear display in addition to an internal battery slot, making it an even sleeker package. As a stand-alone back compatible with most V System cameras, the CFV II 50C combines with the 907X camera body to allow even more creative possibilities.

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50 MP Medium Format Sensor

Hasselblad Natural Colour Solution

14 Stops Dynamic Range

The 907X 50C has exceeded all of our expectations! We’re pretty sure this is not only the most beautiful looking camera we’ve ever held in our hands, but also one of the most exquisitely designed objects ever made.

- Hasselblad Ambassadors Anna Devís & Daniel Rueda

Read about Anna & Daniel's 907X Experience here ⟶

To us the 907X feels as good on a tripod as it does handheld. And although we pretty much always shoot with the former, we’ve really enjoyed taking pictures at waist level for the first time ever. We feel like this shooting style, reminiscent of Hasselblad film cameras, is going to allow us to see the world around us from a completely new (yet classic!) perspective.

- Hasselblad Ambassadors Anna Devís & Daniel Rueda

Read about Anna & Daniel's 907X Experience here ⟶

MIX AND MATCH TO BUILD YOUR OWN SYSTEM

The CFV II 50C digital back can be paired with most Hasselblad V System cameras made from 1957 and onwards in addition to technical cameras, making it easy to combine analog and digital shooting. When combined with the 907X camera body, the photographer gains access to the entire XCD Lens range, providing autofocus and autoexposure. Unlike the previous CFV models, which are limited in terms of real wide-angle options, 907X 50C gives access to excellent wide-angle lenses including the XCD 21 and 30. This combination becomes very reminiscent of the Hasselblad SWC camera, but with interchangeable lenses. All HC/HCD, V System, and XPan Lenses can also be used when coupled with the XH Adapter, XV Adapter, and XPan Lens Adapter, respectively. To broaden the spectrum of lens options even more, the 907X enables compatibility with a wide range of third-party adapters and lenses.

A DESIGN THAT LASTS THROUGH THE AGES

The CFV II 50C celebrates Hasselblad’s design-centric heritage with its timeless look featuring a similar form factor, leatherette cover and chrome edges as the original V System film magazines. Coupling the digital back with Hasselblad’s smallest medium format camera body ever, the 907X, creates a very sleek, compact package. Combining modern technology with classic aesthetics reminiscent of the Hasselblad SWC camera, the 907X and CFV II 50C give a nod to Hasselblad’s history combined with its renowned image quality.

TILT. TOUCH. PINCH. SWIPE.

The CFV II 50C’s modern tilt screen features an intuitive touch interface with swipe and pinch-to-zoom options when image browsing. A high frame rate of 60fps enables a smooth live view through the digital display. Thanks to the high-resolution screen and improved live view, including focus peaking, more accurate focusing is made possible, which is especially advantageous on the manual-focused V System cameras.


SEE THE WORLD FROM DIFFERENT ANGLES

The combination of the CFV II 50C digital back and the 907X camera body offers a truly unique photographic experience, including the classic waist-level shooting style of the V System. Enabled by the CFV II 50C’s tilt screen, image composition, focusing and review are made simple when shooting at this distinct angle. Photographers shooting on a V System camera with the CFV II 50C are given the flexibility of viewing either through the camera viewfinder or the digital back’s tilt screen.


907X Control Grip

The 907X Control Grip brings the most crucial functions right to the photographer’s fingertips. It enables quick adjustment of aperture, shutter speed, and fast AF point selection via the joystick control. Additional buttons give quick access to image browsing and menu options. All four buttons on the Control Grip are customisable with the option to choose between 30 different functions. The Control Grip gives an all-around balance to the combination regardless of whether shooting at eye level or waist level and vertical orientation, all while still being able to adjust the main settings with a simple click. The 907X Control Grip is also an advantageous alternative to using the touch screen when shooting with gloves on in cold weather conditions.

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907X Optical Viewfinder

Reminiscent of the Hasselblad SWC viewfinder, the optional 907X Optical Viewfinder (OVF) enables simple eye level shooting. Used in combination with the 907X 50C, it is easily mounted on the camera body via a cold shoe adapter. The OVF has a wide field of view and markings for XCD 21, 30 and 45mm and a center cross for an autofocus point.

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907X Special Edition

Celebrate Hasselblad’s legacy as the first camera on the Moon

Discover 907X Special Edition