Ole Marius Joergensen

Vignettes of a Salesman

A figure of the past, the door-to-door salesman is the revived centerpiece of Ole Marius Joergensen’s series Vignettes of a Salesman. With a love for the world of cinema, Ole uses vivid cinematic lighting to tell the story of the wandering salesman, who finds himself in quiet Norwegian landscapes and empty rooms, seemingly the last of his kind. Using the Hasselblad H3D, Ole stages these stunning scenes as an ode to 1950s Scandinavia, infused with nostalgia for simpler times and mystery around the faceless salesman.

The Old House

THE SALESMAN

Vignettes of a Salesman follows a lonely figure who doesn’t seem to have a place in the world anymore with the replacement of salesmen by technology. Stuck in modern times, he is unable to adapt, and instead, roams the countryside and jumps from hotel room to hotel room. Never revealing his face to the viewer, we never truly get to know the mysterious man. With this series, Ole references his love for the past – the “simpler times” of the 1950s and 60s, well before the digital era and all the ways it has impacted society.

Sunset Blues

The Inner Journey

ROAMING THE NORWEGIAN COUNTRYSIDE

Shooting the entire series in Norway, Ole uses the breathtaking beauty of his Scandinavian surroundings to frame the salesman and his journey that has no end. “I like the idea of using what’s around you and not to travel around the world to find the perfect places. I shot on these locations partially because they represent the vanishing past that is still present but will soon be gone, but also because of my love for old, perhaps forgotten, places,” says Ole.

An Old Tune

As a Car was Passing by

SHOOTING WITH THE H3D

With a desire to produce high quality prints, Ole made the switch from his previous full frame camera to the Hasselblad H3D in 2011. Shooting Vignettes of a Salesman with his H3D, he tried to do as much as possible “in camera,” dragging himself, his model, and all necessary equipment to each and every location, no matter how cold outside. “I can’t stand the idea of creating an image just by sitting in front of a computer. I need to feel the ups and downs of being outside, including those moments when everything stops working and the battery dies,” says Ole.

A Cliche of a Phone Call

The H3D gives me just what I need – big files that can handle a huge tonal range.

Last Train Home

Tough Day

Yesterday Was A Good Day

ABOUT OLE MARIUS JOERGENSEN

Dazzled by the magic of movies, Norwegian photographer Ole Marius Joergensen began his career as a film student before shortly realising photography was more his medium. Bringing together cinematic lighting techniques with inspiration from artist Edward Hopper and directors Alfred Hitchcock and David Lynch, Ole tells his own unique narratives that are steeped in mystery. See more of his style here.

Anna Devís and Daniel Rueda

Expanding their Visual Universe with the 907X 50C

Drawing inspiration from Hasselblad’s long legacy, creative duo and Hasselblad Ambassadors Anna Devís and Daniel Rueda tried out the new 907X 50C to create imagery that celebrates some of Hasselblad’s most renowned features. Expanding on their own visual universe – including a cloning situation, blending in with a record player, and mapping out their own constellations – each of the photographs give a nod to the camera’s long-lasting build, classic design, and innovation behind the technology that also led to working with NASA.

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Adam Weist

Adventuring Through the Subtropical Rainforests and Active Volcanoes of New Zealand

As the world turned upside down for many in March 2020, Los Angeles-based photographer Adam Weist found himself removed from it all on the other side of the world in the middle of New Zealand’s magical scenery. Shooting with the X1D II 50C in wild conditions ranging from the middle of a downpour in subtropical rainforests to a snowstorm on an active volcano, Adam’s images expose the beauty of the country and transport us to a landscape photographer’s dream.

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Sven Baum

Cinematically Documenting Newborn Life with the XV Adapter

For almost a year, self-taught photojournalist Sven Baum has been documenting the life of his first newborn daughter, Romy. Steering away from posed, stiff baby portraits, Sven uses the X1D, various XCD lenses, and the XV Adapter with Carl Zeiss Planar 80mm and Distagon 50mm lenses and a 21mm extension tube to capture cinematically cut and color graded imagery that tells an honest story about growing.

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Simon Norfolk’s Lost Capital

CAPTURING THE EMPTY STREETS OF LONDON AMIDST A PANDEMIC

Suddenly stripped of its usual hustle and bustle, cars and trucks, and the constant foot traffic of locals and tourists alike, Simon Norfolk unearthed a new side of London with the X1D II. Getting lost in the sharp lines and curves of the buildings that are usually concealed by the city’s hyperactivity, all its glorious architecture shone forth like never before. The only faces Simon met were those of the bronze sculptures of England’s past. The only sounds he heard in the normally busy Piccadilly Circus were the songs of blackbirds.

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Digitally Reproducing Leonardo da Vinci’s Early Works in 3D Interactive Models with the Multi-Shot

Reproducing some of Leonardo da Vinci’s early sketches as digital versions, the Department of Architecture at the University of Bologna used the H6D-400c Multi-Shot in combination with their own developed software to create 3D models of these art pieces that are hundreds of years old.

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Stephen Sweeney

Family Portraits in a Time of Lockdown

Living in London, freelance photographer Stephen Sweeney is used to rushing around the metropolitan city on shoots. Now, for over a month, he has been confined to his home. In lockdown with his four brothers and his parents, he keeps his creative juices afloat by capturing beautifully lit portraits of his six family members with X1D II 50C.

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Pål Hansen

Alicia Vikander, Kit Harington, and other Hollywood Faces on Hasselblad

Norwegian photographer Pål Hansen has photographed an immense list of actors, musicians, and other notable celebrities. With his reputation of making anyone feel at ease in front of his Hasselblad camera, Pål always comes away with a unique story of his own about how it is to photograph these star subjects.

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Dominique Provost

Preserving Pedro de Mena’s 17th Century Sculptures

with the Multi-Shot

Using the Hasselblad Multi-Shot system, Dominique Provost had the opportunity to photograph Spanish baroque sculptor Pedro de Mena’s collection of six hyper-realistic 17th century sculptures. These photographs will be of monumental importance for art conservation, future restoration, digitalization, and if necessary, reproduction of these historical pieces.

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