2017-12-20

HASSELBLAD LAUNCHES XPAN LENS ADAPTER FOR THE X SYSTEM

 – Hasselblad expands its range of accessories for the X System with the new XPan Lens Adapter, allowing photographers to use their legacy XPan lenses on the award-winning X System

The Hasselblad XPan lens series was released in 1998 and the new adapter bridges the iconic optics with the latest imaging capabilities from the mirrorless X1D system, just recently benchmarking the highest score by DxO Mark. The sleek new adapter is lightweight, compact, and works seamlessly into the setup.

“The original XPan lenses inspired us when we introduced the current X1D lenses,” 
said Ove Bengtsson - Product Manager. “The new XPan Lens Adapter speaks to two major aspects of Hasselblad, our drive to innovate and push medium format technology such as the X1D and also to our respect for the legacy equipment that many photographers still rely on to this day. This adapter is the merger of those ideas and that’s what makes this announcement so exciting.”

Customers utilizing the new XPan Lens Adapter first are advised to update their X1D to Firmware 1.20, launched on December 19, 2017. This update also includes a new Selectable Crop Mode that 

features the classic proportions of the XPan system. Hasselblad will continue to support its legacy and new products alike with plans to create a V to X system adapter and a dual battery charger for the X1D. 

The XPan Adapter will be available in mid-January and will retail at €179 / US $179 / £159 / RMB ¥ 1,580 / JPY ¥  21,999 incl. VAT.
https://store.hasselblad.com/products/xpan-lens-adapter
https://www.hasselblad.com/x-system-accessories/xpan-lens-adapter/

Supported XPan lenses:
30mm f5,6
45mm f4
90mm f4

XPan Lens Adapter:
Diameter - 73mm 
Height: - 21,4mm 
Weight: - 112g
*XPan lenses are no longer manufactured nor sold by Hasselblad.

About Hasselblad

Founded in 1941, Hasselblad is the leading manufacturer of medium format cameras and lenses. Made in Sweden, Hasselblad cameras are renowned for their iconic ergonomic design, uncompromising image quality and Swedish craftsmanship. For over half a century Hasselblad cameras have captured some of the world’s most iconic images – including the first landing on the moon - and helped shape the way we look at the world through genuine photographic artistry. Trusted by NASA and used by the greatest photographers in the world, Hasselblad continues to create products with uncompromising image quality that inspire.

The Hasselblad H Camera System with its professional lens family and unique advancements is widely acknowledged as the most comprehensive digital camera system of its kind available today. Hasselblad was the first to launch the fully integrated medium format camera system incorporating the latest in CMOS sensor technology. In 2016 Hasselblad launched the H6D, a technological feat with an all new electronic platform, delivering superior craftsmanship and image quality.

Later the same year, Hasselblad introduced the world’s first compact mirrorless digital medium format camera – the X1D. Hasselblad’s X1D sensor recently benchmarked the highest score in the history of DxO Mark’s independent testing.

Headquartered in Gothenburg, Sweden, Hasselblad is a global brand with offices in New York, London, Tokyo, Paris, Copenhagen, Hamburg and Shenzhen with distributors throughout the world.

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