Ottavio Giannella

THE EARTH AWAKENS

Photographer Ottavio Giannella flies with his X1D II 50C from Italy to Frankfurt and then on to Keflavík Airport in Iceland. He makes a 40-minute drive to the valley of the Reykjavík peninsula and a two-hour walk to his destination, the Fagradalsfjall eruption site.

Ali Rajabi

Pausing New York With the X2D

Every photographer knows about the Hasselblad brand, whether they're an amateur, enthusiast, or professional because the history of photography is on the shoulders of Hasselblad. For me, it's an investment in my career, to move to the next level. It's always important to have the right tools in the right moments to make great photographs.

Hans Strand

Iceland in Mesmerising 100MP Detail

For me as a photographer, the X2D is what a Stradivarius violin might be for a violinist. It's the ultimate camera.

Flora Borsi

Magical Realism With The X2D

The X2D is like a camera for painters. The pictures have the taste and technical background of a painting. I almost couldn't differentiate the two because it's just so perfect. This camera produces all the data I could ever use to convey the tales I want to tell with my pictures.

TOM OLDHAM

UNLOCKING NEW LENS OPPORTUNITIES WITH XH CONVERTER 0,8

As one of the first to try out the new XH Converter 0,8 on the 907X 50C, British photographer Tom Oldham executed a brilliantly dynamic studio session with Greek model and activist Billie Dellios. The XH Converter 0,8 opened Tom’s typical portrait-taking style of shooting on f/11 to a wide f/1,8 to create stunningly bold visuals.

DINO KUŽNIK

THE SOLITUDE OF THE AMERICAN WEST

With an affinity for photographing the American West, Slovenian creative Dino Kužnik embarked on a two-week road trip across Colorado, Utah, Arizona and New Mexico, capturing images that let us travel back in time to an America of yesteryear.

ANNA DEVÍS AND DANIEL RUEDA

EXPANDING THEIR VISUAL UNIVERSE WITH 907X 50C

Expanding on their own visual universe – including creating a cloning situation, blending in with a record player, and mapping out their own constellations – Anna and Daniel crafted images with the 907X 50C that give a nod to the camera’s long-lasting build, classic design, and innovation behind the technology that also led to working with NASA in the past.

ADAM WEIST

ADVENTURING THROUGH THE RAINFORESTS AND VOLCANOES OF NEW ZEALAND

Shooting with the X1D II 50C in wild conditions ranging from the middle of a downpour in subtropical rainforests to a snowstorm on an active volcano, Adam Weist’s images expose the beauty of the country and transport us to a landscape photographer’s dream.

Creating 3D Interactive Models of Leonardo da Vinci’s Early Works with the Multi-Shot

Reproducing some of Leonardo da Vinci’s early sketches as digital versions, the Department of Architecture at the University of Bologna used the H6D-400c Multi-Shot in combination with their own developed software to create 3D models of these art pieces that are hundreds of years old.

STEPHEN SWEENEY

FAMILY PORTRAITS IN A TIME OF LOCKDOWN

Living in London, freelance photographer Stephen Sweeney is used to rushing around the metropolitan city on shoots. Now, for over a month, he has been confined to his home. In lockdown with his four brothers and his parents, he keeps his creative juices afloat by capturing beautifully lit portraits of his six family members with X1D II 50C.