Preserving Hasselblad History with the H6D-400c MS

The ROSS HK-7 represents the genesis of the Hasselblad name as a camera manufacturer. One hundred years before the HK-7, Victor Hasselblad’s predecessors established the family name as a distributor of photographic goods and chemicals in the Southern port town of Gothenburg, Sweden. As multiple branches around the country were opened offering photo processing, the Hasselblad name became increasingly synonymous with photography. Amidst World War II, the Swedish government approached Victor with the task of replicating a recovered German aerial camera. Rumor has it that his humble but ambitious response was simply, “No, but I can make a better one.” In the spring of 1940, Victor organized a group of skilled experts inside the shed of an automobile factory in Gothenburg under the name “Ross Incorporated.” Shortly after, these skilled experts would be considered the first generation of the Hasselblad brand.

Produced from 1941 to 1943, a total of 240 HK-7 units were produced, measuring 31x26x17.6cm and weighing 4.8 kilograms with a 13.5cm (135mm) lens attached. The camera featured a basic set of shutter speeds from 1/150 of a second to 1/400 of a second, with the shutter placed behind the lens. The camera produced a 7x9cm image, revolutionary for the era as other models featured lesser precise technology. By improving the mechanics and precision of the camera, aerial photographs could be captured with significantly improved reliability and accuracy. To this day, Hasselblad continues to offer aerial photographic solutions, albeit now with high resolution digital sensors. The A6D-100c features a 100MP CMOS sensor and compatibility with both fixed wing and UAV aircrafts.

Used to document the HK-7 is the Hasselblad H6D-400c Multi-Shot, the latest generation of the company’s legendary Multi-Shot technology. First pioneered in the early days of digital imaging, Multi-Shot imaging has become a widely accepted technique for cultural heritage institutions globally. Capable of producing a 400 megapixel image file, the 400c MS captures every detail and nuance of historic artifacts with incredibly accurate detail and information. This resolution is achieved by way of a precision-movement that shifts the sensor by single and half pixel movements capturing 6 separate images, allowing for precise color and detail fidelity to be captured. These images are then merged together via Hasselblad software in order to produce a stunning photograph suitable for preserving priceless artifacts such as the HK-7.


Anna Devís and Daniel Rueda

Expanding their Visual Universe with the 907X 50C

Drawing inspiration from Hasselblad’s long legacy, creative duo and Hasselblad Ambassadors Anna Devís and Daniel Rueda tried out the new 907X 50C to create imagery that celebrates some of Hasselblad’s most renowned features. Expanding on their own visual universe – including a cloning situation, blending in with a record player, and mapping out their own constellations – each of the photographs give a nod to the camera’s long-lasting build, classic design, and innovation behind the technology that also led to working with NASA.

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Adam Weist

Adventuring Through the Subtropical Rainforests and Active Volcanoes of New Zealand

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Sven Baum

Cinematically Documenting Newborn Life with the XV Adapter

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Simon Norfolk’s Lost Capital

CAPTURING THE EMPTY STREETS OF LONDON AMIDST A PANDEMIC

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Digitally Reproducing Leonardo da Vinci’s Early Works in 3D Interactive Models with the Multi-Shot

Reproducing some of Leonardo da Vinci’s early sketches as digital versions, the Department of Architecture at the University of Bologna used the H6D-400c Multi-Shot in combination with their own developed software to create 3D models of these art pieces that are hundreds of years old.

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Stephen Sweeney

Family Portraits in a Time of Lockdown

Living in London, freelance photographer Stephen Sweeney is used to rushing around the metropolitan city on shoots. Now, for over a month, he has been confined to his home. In lockdown with his four brothers and his parents, he keeps his creative juices afloat by capturing beautifully lit portraits of his six family members with X1D II 50C.

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Pål Hansen

Alicia Vikander, Kit Harington, and other Hollywood Faces on Hasselblad

Norwegian photographer Pål Hansen has photographed an immense list of actors, musicians, and other notable celebrities. With his reputation of making anyone feel at ease in front of his Hasselblad camera, Pål always comes away with a unique story of his own about how it is to photograph these star subjects.

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Dominique Provost

Preserving Pedro de Mena’s 17th Century Sculptures

with the Multi-Shot

Using the Hasselblad Multi-Shot system, Dominique Provost had the opportunity to photograph Spanish baroque sculptor Pedro de Mena’s collection of six hyper-realistic 17th century sculptures. These photographs will be of monumental importance for art conservation, future restoration, digitalization, and if necessary, reproduction of these historical pieces.

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