2017-10-05

Hasselblad’s Masters Awards 2018 Opens for Public Vote

The Hasselblad Masters is one of the world’s most prestigious professional photographic competitions and gives acclaimed professionals, as well as aspiring newcomers, the chance to make their mark in the world of photography.

The Masters Awards 2018 is now open to the public vote until the end of October 2017 on Hasselblad’s website.

Photographers around the world were invited to submit three images that best demonstrate their photographic ability for the chance to be named a Hasselblad Master. This year’s competition featured 11 categories and received a record breaking 31,500 entries. The number of participating photographers has seen an increase of 175% this year compared to the last Masters Awards which took place in 2016. Countries with the highest number of contributors include the UK, USA, Russia, India and Germany.

Winners are selected by combination of a public vote and a professional Masters Jury – comprising internationally renowned photographers and imaging experts as well as Hasselblad Ambassadors and previous Hasselblad Masters.

The public can vote by visiting Hasselblad’s website and will select from the top 10 finalists in each category. Winners will receive their awards at a special photokina 2018 ceremony in Cologne in September.

The Hasselblad Masters Awards categories:

  • Aerial
  • Architecture
  • Fine Art
  • Fashion/Beauty
  • Landscape
  • Portrait
  • Product
  • Project//21 (Under 21)
  • Street/Urban
  • Wedding
  • Wildlife

About Hasselblad

Founded in 1941, Hasselblad is the leading manufacturer of medium format cameras and lenses. Made in Sweden, Hasselblad cameras are renowned for their iconic ergonomic design, uncompromising image quality and Swedish craftsmanship. For over half a century Hasselblad cameras have captured some of the world’s most iconic images – including the first landing on the moon - and helped shape the way we look at the world through genuine photographic artistry. Trusted by NASA and used by the greatest photographers in the world, Hasselblad continues to create products with uncompromising image quality that inspire.

The Hasselblad H Camera System with its professional lens family and unique advancements is widely acknowledged as the most comprehensive digital camera system of its kind available today. Hasselblad was the first to launch the fully integrated medium format camera system incorporating the latest in CMOS sensor technology. In 2016 Hasselblad launched the H6D, a technological feat with an all new electronic platform, delivering superior craftsmanship and image quality.

Later the same year, Hasselblad introduced the world’s first compact mirrorless digital medium format camera – the X1D. Hasselblad’s X1D sensor benchmarked the highest score in the history of DxO Mark’s independent testing.

Headquartered in Gothenburg, Sweden, Hasselblad is a global brand with offices in New York, London, Tokyo, Paris, Copenhagen, Hamburg and Shenzhen with distributors throughout the world.

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