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Phocus

Phocus

The Hasselblad H3DII – the world’s most advanced DSLR – is now joined by Hasselblad Phocus, the ultimate image processing tool. The result is the world’s most powerful image processing system – from lens to laptop.

The Hasselblad H3DII produces the sharpest, highest resolution, most detailed images in the world. And with the launch of Hasselblad Phocus software, photographers now have a processing toolbox that is capable of getting the most from the world’s most advanced digital camera system and the world’s largest raw image files. Phocus provides advanced software tools that have been especially designed to achieve optimum workflow and absolute image perfection from Hasselblad image files.

Phocus provides:

Uncompromising Image Quality

The new Phocus RAW processor provides the ultimate in processing quality for Hasselblad digital images, including:
  • Digital lens corrections for color aberration, distortion and vignetting  (DAC I, II, and III)
  • Hasselblad Natural Color Solution (HNCS) for perfect colors
  • Moiré removal directly upon raw data, preserving image detail
 

New Camera Controls

Phocus also provides special extended controls with which to operate your Hasselblad camera. These features, such as live video for easier shot set-up and workflow, or the ability to control the lens drive for focusing when the camera is in a remote position or when the digital capture unit is mounted on a view camera, bring an entirely new level of flexibility to the way you shoot.
   

Leading Edge Moiré Removal Technology

With Phocus software, the moiré that can occur on even extremely high resolution images is effectively removed from your images. Moiré removal is automatcially performed directly on the raw data, leaving image quality intact and eliminating the need to carry out special masking selections or other manual procedures, saving hours of tedious post-production work.
 

Flexible Workflow

The Phocus user interface features easy-to-use options that allow you to customize your set-up to suit a range of different workflow situations, such as choice of import source, browsing/comparison functions, file management, image export in a number of file formats, pre-setting of options for upcoming shoots, and much, much more.
 
 

New Metadata (GPS, etc)

The extended metadata included in all Phocus images provides for accurate and detailed cataloguing and indexing, easy image management, and includes added GPS data functionality in order to allow a range of new functions. Phocus links GPS data directly to Google Earth, for example, making geographic reference a snap and image storage and retrieval much easier.
 

Perfect Viewing Quality

The Phocus Viewer uses all the advanced features contained in Phocus to deliver image viewing quality that matches every detail of what you will see later in Photoshop.

In addition, the Phocus Viewer allows you to customize layout and composition to suit your current or desired workflow, providing a wide range of options including full view, compare, browse, horizontal, or vertical view, and so on. You can have multiple folders open simultaneously for side-by-side viewing, comparison, and selection.



 

Technical

System Requirements

Mac OS X 10.5 (Leopard) or later - at least 2GB of memory is recommended.

Optimized for Intel processors.

Recommended Mac Configurations

The currently available Intel based Mac Pro and MacBook Pro models provide acceptable performance in the standard configuration. Below you will find three different performance configuration examples.

Acceptable performance (Using 23” monitor or less)

MacBook Pro: 2.4GHz Intel Core 2 Duo, 2Gb memory, 256Mb Geforce 8600 GT graphics card.

Mac Pro: One 2.8GHz Quad-Core Intel Xeon, 2Gb memory, 256Mb HD 2600 XT graphics card. 

Good performance

MacBook Pro: 2.5GHz Intel Core 2 Duo, 4Gb memory, 512Mb Geforce 8600 GT graphics card.

Mac Pro: Two 2.8GHz Quad-Core Intel Xeon, 4Gb memory, 512Mb Geforce 8800 GT graphics card. 

High Performance

MacBook Pro: 2.6GHz Intel Core 2 Duo, 4Gb memory, 512Mb Geforce 8600 GT graphics card.

Mac Pro: Two 3.0GHz Quad-Core Intel Xeon, 8Gb memory, 512Mb Geforce 8800 GT graphics card.

For more detailed information, please read the Phocus or User Manual or view the Read Me file.